![](https://carbon-media.accelerator.net/00000009swV/cUFm1uum2LFefA0BllyJEy;1200x1200.jpeg?auto=webp)
![](https://carbon-media.accelerator.net/00000009swV/aIenMCKuyp3dgXztlQpAx7;539x446.jpeg?auto=webp)
![](https://carbon-media.accelerator.net/00000009swV/jLvyxkX9JTog9XFhPOlind;800x585.jpeg?auto=webp)
![](https://carbon-media.accelerator.net/00000009swV/7FEwnrG855WfPNvzFrky15;1280x503.jpeg?auto=webp)
Branded Premium (Creative Lead — Copy)
Conceived and wrote copy for T-shirt. Eliminated the typical logo on the front or back
in favor of a brand message on the inside of the T-shirt in keeping with the tone of the event.
![](https://carbon-media.accelerator.net/00000009swV/1rSR360MQH6c5CrJ5xeZ2U;375x389.jpeg?auto=webp)
An up-close look at the branded message printed on the inside of T-shirts. Hooray for IAC/AS for taking this risk.