ScanScout Agency Events, HTML Invite/Website (Creative Lead – Copywriter) Developed concept and name for event, wrote copy for HTML email and companion website.

ScanScout Agency Events, HTML Invite/Website (Creative Lead – Copywriter) Wrote copy for HTML email and companion website.

Crain's Business Insurance DR Email (Copywriter)

Crain's Creativity DR Email (Copywriter)

NYU Corporate Learning Services DR Emails/Newsletters (Copywriter)
Researched and wrote original copy for Executive Briefing emails and newsletters on a range of topics;
targeted C-level and HR executives in major corporations.

The Lancet DR Email (Copywriter)

Citysearch Newsletter (Creative Lead — Copy)
Conceived and wrote copy for Citysearch newsletter highlighting site features and benefits;
targeted to media buyers and decision makers.

BusinessWeek Brain Matters Newsletter (Creative Lead — Copy)
Conceived, researched, wrote, and managed monthly newsletter of BusinessWeek content
targeted to media buyers and decision makers.

Evite, Citysearch Seasonal HTML Sales Emails (Creative Lead — Copy)
Conceived, researched, and wrote seasonal emails to capture sales for Evite and Citysearch.

IAC Network DR Email Campaign (Creative Lead — Copy)
Conceived and wrote series of emails about the new IAC Network to generate sales leads
and inquiries from the client and agency side.
Campaign resulted in several inquiries and new business for the Network.

IAC Network DR Email Campaign (Creative Lead — Copy)

IAC Network DR Email Campaign (Creative Lead — Copy)

IAC Network DR Email Campaign (Creative Lead — Copy)